Michelle Phan’s Cosmetic and Social Media Success (Video)

Well I never thought I’d write something makeup related but Michelle Phan is a YouTube phenomenon and comes across as a pretty amazing person.

One of her earlier online makeup lessons “Barbie Transformation Tutorial” has now earned over 56 million hits but she’s gone beyond YouTube. The 27-year-old Vietnamese-American has an empire of websites and she’s just released her book Make Up which provides plenty of tips from branding to cosmetics and more. Last year L’Oreal signed her up and launched a new cosmetic line called EM by Michelle Phan.

Did I mention she’s only 27?

See Michelle in the above Bloomberg video and if you don’t know who she is you’ll find she’s humble yet confident, super smart, articulate and willing to share her success with others.

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