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Alice Yim Fashion Featured at Nolcha Shows for New York Fashion Week

Alice Yim, fashion designer (3rd from left), Nolcha Shows, 2016 NY Fashion Week. (Image: Hermann Rohr/ Vision Times)
Alice Yim, fashion designer (3rd from left), Nolcha Shows, 2016 NY Fashion Week. (Image: Hermann Rohr/ Vision Times)

Nolcha Shows attracted fashion lovers to Artbeam Studios on Monday, where Olivia B’s runway show starred emerging brands like that of Alice Yim.

Alice Yim, a Shanghai born designer, showcased her feminine but edgy women’s collection at Olivia B's runway show on Monday as part of the New York Fashion Week. (Photo: Hermann Rohr/ Vison Times)

Alice Yim, independent fashion designer, at Olivia B’s runway show, New York Fashion Week. (Image: Hermann Rohr/ Vison Times)

Yim, a Shanghai-born designer, showcased her feminine but edgy women’s collection at the New York Fashion Week runway-show. It was her second time showing at Nolcha Shows, according to her comment on Nolcha Shows.

Staying true to her vision, she showcased a style flavored for the young, modern working woman.

Among her pieces were also some very stylish men’s outfits in a similar taste, screaming young, masculine, and minimalistic.

Photo: Hermann Rohr/ Vision Times

Alice Yim Fashion, Nolcha Shows, 2016 NY Fashion Week. (Image: Hermann Rohr/ Vision Times)

In the world of mass production and outsourcing, it is becoming increasingly difficult to combine quantity and quality. Fashion designer Alice Yim intends to change that.

“My vision is to create garments made of elevated, natural fabrications [… ].”

While the fashion world has come under scrutiny for sourcing its fabrics in third world countries, where workers are pushed to the verge of slave work, Alice Yim has dedicated herself to a more morally sound approach when it comes to her clothes.

Photo:Hermann Rohr/Vision Times

Alice Yim Fashion, Nolcha Shows, 2016 NY Fashion Week. (Image: Hermann Rohr/ Vision Times)

Signature style

Photo: Hermann Rohr/ Vision Times

Alice Yim Fashion, Nolcha Shows, 2016 NY Fashion Week, (Image: Hermann Rohr/ Vision Times)

Her style is very feminine, boasting easy silhouettes, made with lux fabrics that easily transition from day to evening. Her girly signature is generally classic, modern, and carried out in minimalistic shapes.

Influences

Yim draws inspiration from the places she goes and the cultures she encounters.

“I am strongly influenced by my travels and by different cultures. I also draw inspiration from art, which reflects in my fabric choices,” she told Nolcha Shows.

Philosophy behind the brand

Photo: Hermann Rohr/Vision Times

Alice Yim Fashion, Nolcha Shows, 2016 NY Fashion Week. (Image: Hermann Rohr/ Vision Times)

Yim keeps a humble mentality when it comes to her fashion statements. Her main attention is focused on the young working professional who cares more about the quality of her clothes. While Yim might want the person wearing her clothes to be noticed, she “never requires to be the center of attention.”

According to Kerry Bannnigan, who launched Nolcha Shows in 2007,the motivation was born out of the need to give independent fashion designers a reputable platform to showcase their collections, she said in a quote by Fashion Times.

Thanks to efforts like this, underdogs like Alice Yim are able to put a foot into the highly competitive arena of fashion designers.

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